iamHeart's core program is iamU - a 21-month journey involving six courses that dive deeper into their pioneered Heart Rhythm Meditation method.
As part of my general revamp to iamHeart's visual identity, I fully redesigned iamU's brand and created an array of supplementary graphics to help promote the course. I focused on creating visuals that emphasized the course's thorough, systematic nature, and illustrated its mission: to fully transform and empower each student committed to the journey.
iamU's key graphic, representing a "Journey of the Heart".
A comparison graphic used for an iamU marketing campaign promoting the benefits of "living from the heart".
Graphic representing the
"Essentials of HRM" course.
Graphic representing the
"Operating the Heart's Energy" course.
Graphic representing the
"Invincible Heart" course.
Original iamU Landing Page
My Redesigned Landing Page